Previous MoRich Product Offerings

Ball / Shelf Talker	Sell Sheet	Description	Development Concept	Coverstock Notes	Core Notes
June 2010		By combining the new patented UNIQUE core with the VIGOR HT coverstock. MoRich takes a big step forward in ball reaction to lead bowling ball technology into the future.	To provide a ball with tremendous hitting power and the most drilling versatility ever. Check out the video.	VIGOR HT increases the total hook and the backend reaction of RipR. The versatility of surface adjustments is enhanced by VIGOR HT.	The new patented UNIQUE core provides the greatest drilling versatility ever. RipR creates a new level in ball reaction at the break point and on the back end. You got to "Meet the RipR".
Feb 2010		By using a denser AWAKENING core and our VIGOR pearl coverstock, MoRich has created our "hookingest" ball ever.	To develop a massive hooking ball and still keep all the hook on the back half of the lane.	Our manufacturer has created out biggest hooking cover ever, VIGOR. This pearl cover is unique to the MoRich brand.	By increasing the density of the AWAKENING core, MoRich was able to raise the intermediate diff. to .013" and the total diff. to .051" creating a faster revving core to combine with VIGOR pearl cover to create more total hook (and all on the back half of the lane.
Nov 2009		A perfect compliment to the FRENZY. To be used on more oil than the FRENZY. Great for higher ball speeds players and players with less hand.	Using the NEW stronger VIGOR pearl coverstock and combining it with a core with .042" total diff. to provide consistent, reliable ball reaction when control is at a premium.	The VIGOR cover is the strongest cover we have used so far. Even though the VIGOR cover hooks 3-5 boards more than the FRENZY cover, it clears the front part of the lane easily.	Our most versatile core yet. Changing the drilling layout makes for substantially larger changes in ball reaction than traditional cores. Using a balance hole increases the strength of the ball reaction. Drill the ball without a balance hole for more control of the break point. The .042" diff. gets the ball down the lane.
Jul 2009		Not since the introduction of the first Reactive Resin bowling ball over 17 years ago, has a breakpoint this dramatic been introduced!	Using the NEW stronger, more angular cover stocks and combining it with a core that allows the ball to skid further down the lane producing the desirable later, sharper break point.	Easy skid through the front end of the lane to create a later revving, sharper backend reaction.	Our most versatile core yet. Changing the drilling layout makes for substantially larger changes in ball reaction than traditional cores. Using a balance hole increases the strength of the ball reaction. Drill the ball without a balance hole for more control of the break point.
Mar 2009	Sell Sheet Not Available	Polished pearl polyester ball.	To provide attractive blue pearl/ black pearl/ silver and magenta pearl/ black pearl/ silver polished polyester balls to complete the MoRich arsenal.	Pearl polyester	Brunswick T-Zone Core

Bowling Balls no longer manufactured and not in stock at MoRich. Information is provided for historical purposes.

Ball / Shelf Talker	Sell Sheet	Description	Ball / Shelf Talker	Sell Sheet	Description
Nov 2008		Learning from all the valuable research recently performed by the USBC in regards to coverstock Ra values (the height and depth of the microscopic "spikes" and "pores" on the surface of a bowling ball), and their direct effect on a cover's performance capabilities, MoRich developed the all new Extended Ra Pearl Reactive Cover. This incredible new cover increases the Ra value, allowing the LevRG RESPONSE to deliver the most responsive and continuous ball reaction the industry has ever seen!	Jul 2008		MOjave is the perfect choice for bowlers when drier lane conditions make our more aggressive line of equipment too strong, but still want the performance and carry of our EZ Rev Core system.
Jul 2008		Ntense LevRG is the ideal choice for bowlers seeking a backend reacting ball that can be used on medium to heavily oiled lanes, depending upon the surface preparation of the coverstock.	Mar 2008		With so much CONSISTENT, RELIABLE, and CONTROLLABLE power, Solid LevRG is destined to become the first ball out of your bag at the start of every competition!
Nov 2007		By making the strongest core in history even stronger and surrounding it with our new RDX Pearl Reactive cover, 'Nsane LevRG offers the most Radical, Dynamic, and eXplosive backend reaction ever seen in the bowling world!	Aug 2007		Born from our revolutionary Vanguard core technology, the 23% larger EZ Rev Core was scientifically engineered and designed with a wider body, a deeper multi-tapered power slot, dual stabilizing trapezoids and the unique ACE (Advanced Continuation Enhancing) Hood. With the largest (.033) asymmetrical differential of any ball ever produced.
Mar 2007		Saving the best for last...The final ball featuring our proven Vanguard Core Technology is sure to satisfy even the most demanding player. With its super dense body and lighter weight dual caps, AWESOME FINISH provides length through the front and finished stronger than any MoRich ball to date.	Nov 2006		First Tri-Colored Pearlized Particle to give you strong angularity on medium and heavy oil conditions.
Jul 2006		First Choice for HEAVIER Oil	Mar 2006		Awesome Flip: A performance Pearl Reactive Ball with the largest MB strength we ever used. Awesome Flip is the perfect compliment to its particle twin, Seek & Destroy, when a later breakpoint is desired.
Dec 2005		Designed to provide excellent skid control on heaver oil patterns yet still maintain plenty of energy to deliver a very powerful move at the breakpoint. With a new top flip block version of Vanguard Core Technology there is only one mission at hand -- *Seek and Destroy*! Finally a particle ball with angularity!!!!	Jul 2005		BOWLING BALL PHYSICS 101 MORE CORE (.025 Mass Bias Dif & a 5.5 sec spin time) + MORE COVER (C4 Enhanced Reactive) = Total Shock & Awe
Jun 2005		In response to popular demand, MoRich proudly presents SAHARA for drier lanes offering MoRich performance in a mild pearl reactive cover for added length.	Mar 2005		Shock & Awe, what is it you ask? Designed with angularity in mind……. Vanguard Core Technology will once again raise the bar to a “whole” new level. With the addition of a dense lower torque cap to help generate sudden changes in direction, and by surrounding it with our new Performance Pearl Reactive cover; we have designed a ball that will quite simply leave the competition in Shock & Awe.
Nov 2004		Featuring our new Vanguard Core Technology, a "HOLE" new concept -- More Continuation, Less Deflection, and Better Pin Carry; it is truly a WEAPON OF MASS BIAS. WMB offers a 75% Stronger Mass Bias and a 20% Faster Spin Time than our previous core designs, and is surrounded by an all new Versatile Particle Cover. It's SO dramatic, you can SEE and HEAR the difference!	Aug 2004		The first ever MoRich/Brunswick coverstock formulation! Unmatched coverstock versatility. An extremely fast rev rate. The overall hook of particle with the explosive backend of reactive.
May 2004		Designed to increase length while retaining energy longer, increasing the rev rate at the breakpoint, producing a mind boggling entry angle, resulting in amazing pin carry and scoring potential on drier lane conditions. With this newest addition to the MoRich line, bowler's world wide will soon be ravaging the competition!	Dec 2003		Our "MoTion Tuned Dual Flip Block Core" has been DENSITY TUNED to match our all-new super aggressive particle coverstock Versa-Tech HMF (High Molecular Friction) and shape the breakpoint to create a heavy oil ball that still backends and is bound to create pure *MAYHEM*.
Sep 2003		Introducing Onslaught by MoRich. This incredibly powerful ball gets through the fronts easily with an all new “Triple Density, Dual Flip Block, MOtion Tuned Core” design, Versa-Tech L ( light load pearl and solid particle cover), and high Mass Bias Strength. But it doesn’t stop there. At the breakpoint it generates a super high rev rate and produces a devastatingly strong angle of attack. The pins, and more importantly your competition, will never know what hit them.	Dec 2002		Looking for VERSATILITY? Well, your search is over. Meet HERCULES, featuring our VERSA-TECH (Pearl and Solid Particle coverstock). Hercules is capable of handling a multitude of lane conditions and surface types, depending on surface preparations and drilling layouts. HERCULES is truly multi-reactional. So whether you want it to react like Pearl Particle (compound factory finish), Solid Particle (sanded with 600 grit paper), or Reactive Resin (polished), HERCULES will deliver. Adapt to any challenge and achieve legendary results with the MoRich HERCULES.
Aug 2002		You've probably heard about it, maybe read about it, and even seen it in action, but have you experienced it? Here's your chance. "THE PIONEER", by MoRich, will allow you to explore new territories, The Latest Advanced Technology without a Premium Price Tag. "THE PIONEER", featuring Wedge Core Technology, is the first ball in its class to offer an Enhanced Marked Mass Bias, allowing bowlers, at multiple levels, a chance to affordably experience just exactly what the fuss is all about. With "THE PIONEER" leading the way, there'll be a whole lot of shakin' going on. Not only with the pins, but with your competition.	Aug 2002		PURE HOOK! Fast revving core and our most aggressive coverstock make it almost impossible to throw this one through the breakpoint. A must have for heavily oiled lane conditions.
Jan 2002		Radical new core design for more overall hook. All the hook you'll ever need • Great pin carry (hits so hard you can hear the difference) • Reacts to lane friction immediately and accurately • Makes lane conditions easy to read • Versatile Pearl Reactive COLOSSUS, featuring a dual density version of the extremely powerful Colossus core surrounded by our all new GriPpeR SR coverstock, is designed for players who desire a straighter trajectory and/or a later breakpoint on medium to dry lanes. This core/cover combination yields a strong angular backend reaction, making less oily lane conditions easy to read, while still maintaining the same great pin carry of the original Colossus that players have been raving about all season long. The Pearl Reactive Colossus is manufactured with a polished surface to help combat drier lane conditions. If a slightly earlier or smoother breakpoint is desired, lightly scuff the surface. If a bowler wants an even earlier breakpoint or more overall hook, drill the original Colossus with GriPpeR EF "Enhanced Friction" particle coverstock, for all the hook you'll ever need!	Aug 2001		Radical new core design for more overall hook. All the hook you'll ever need • Great pin carry (hits so hard you can hear the difference) • Reacts to lane friction immediately and accurately • Makes lane conditions easy to read • Versatile COLOSSUS has a radical new core design which produces more overall hook. It's a ball that revs up sooner while maintaining axis rotation, allowing the ball to continue through the pins. And they said it couldn't be done! The GriPpeR EF coverstock's easy adjustability makes it simple to control the amount of hook that you desire. It reacts to lane friction immediately and accurately. Each Colossus is precision spun on a "free spin" ball spinner to ensure the mass bias is accurately located.
Feb 2001	Not Available	Has a rounded, notched core which produces a later, sharper backend reaction. And the enhanced friction of it GriPpeR EF coverstock increases the total overall hook. So now you can attack the pins with a later and sharper break point. The pocket is yours for the taking.	/ Jul 2000	Not Available	With its tapered core revs up easily, producing true midlane reaction for a reliable, consistent roll pattern. The GriPpeR coverstock is a dual action cover which rolls like a particle ball when smooth or dull and like a reactive ball when shined, so the overall hook of the Labyrinth is easily adjustable. Just change the surface, and then finish off pins.